Individual Assignment
(Cover Page)
1. TABLE OF CONTENTS
2. Introduction
Define the main symptoms the case is addressing. Some development can also be provided to support
the statement; the use of references is possible.
3. Define the Problem/Opportunity-
This part should include only elements from the Article of the case (external research may only be used
as complementary information to put ideas into perspective).
Using a full sentence, state what the main issue of the case is, such as:
- A threat or an opportunity?
- Related to internal problems/organization?
- Related to one or more environmental forces: Competition, Technology,
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