Description

Submit final draft of your App proposal and complete the following exercises:

•  3-5 pages (double-spaced) not including the title page or reference page.
•  Choose what your ideal mobile application would be.
•  The audience for this report will be technical management who will decide whether the application

will move into the development phase.

•  One title page with a descriptive title.
•  Use actual screenshots, images or diagrams of sample products, processes, etc. to illustrate your

App Proposal.

•  Any citations must be in APA style (see the above link).
•  Your paper must be in your own words, representing original work. Paraphrases of others’ work

must include attributions to the authors. Limit quotations to an average of no more than 3-5 lines,

and use quotations sparingly!

•  You must get your topic, purpose, and audience approved.
•  You must provide a 1-page outline of your paper.
•  This is to be a complete paper, meeting the page requirements – not a partially completed paper.

Points will be deducted for short or incomplete papers. You will receive helpful feedback to

indicate where you are falling short. You may correct any deficiencies before resubmitting your

final draft in Week 7.

Exercise 4.1: Design for the Elderly

In many of the main markets for mobiles, populations are aging with life expectancy increasing. While

the current generation of elderly people might not be attracted by advanced mobile services, future

older users (including you!) who have grown up with the technology might be an important segment

of the market. However, little work has yet been done on design for this group.

•  What attributes would you recommend when designing for this group?
•  Take a mobile interface you are familiar with and critique its design with respect to use by the

elderly.

Exercise Workshop Question

Imagine you' ve just completed the interaction design for a new mobile service for a large broadband

mobile network operator. What pressures might the development team face that might lead to the