There was a time when print media was a powerful sector in the world. Time changed and we unknowingly entered the age of digitalism

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There was a time when print media was a powerful sector in the world. Time changed and we unknowingly entered the age of digitalism. Now people are obsessed with social media forums and applications. Attention has been diverted from print media to social media. According to a scholar Khamis, the social media applications that are widely used in the United Arab Emirates include Twitter, Facebook, and Instagram. People like, comment, share, poke, and follow. Likewise, mobile phones, iPods, and iPads have changed the modes of communication in the 21st century (Sutton, 2013). People are present in the digital world all the time by cutting themselves from the real world.

In this research work, a qualitative approach has been followed to analyze the impacts of the advancement of technology on the ways of the communication of the Emirati students. This study successfully summed up facets regarding the change in the modes of communication of the Emirati youth. There was also conducted a survey to collect the data from 100 people aging between the 18 to 25 years in UAE. This survey covered some universities as well as high school students in the UAE. Demographically, most of these participants follow the English and Arabic languages. However, no one filled the survey form in the Russian language.

The hypothesis for the survey was that Emirati youngsters prefer written communication over verbal communication. And they are using social media applications for this purpose. If these findings are compared with the research of an Indian researcher then he opines that it is a drastic change that people have changed the way of communication. According to him, there are more than 62% of students in universities who continue to use mobile phones even when everyone is present in the class (Subramanian, 2018). This change has made a decrease in face-to-face communication. People are more present in the digital world than in the real world. They are more available for the unseen friends on the internet than for the family that has raised them. In comparison to that survey results in UAE show that even the government should try to communicate with youth through social media platforms because they are available there.

Moreover, the hypothesis before the survey conducted for this research paper was that Emirati youth and students would rather prefer written communication than listening to others. Most importantly, they use Arabic rather than English or any other language (Pie chart number 2 shows that 80% of youngsters prefer Arabic for communication) which is not at all bad because communication in native and national language can broaden your mind and help you develop the confidence. The hypothesis about the use of Arabic by the majority of the youth was also proved to be true.Pie Chart number 1 is a clear depiction that Emirati youth that prefers verbal communication is 62% and those who want written communication are 38%. So the hypothesis was falsified that Emiratis prefer written communication.

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