A campaign, or a “marketing blitz” or a public service announcement or brochure ..… be thoughtful, organized and creative with the spacing, font size, info you choose to include. Think of who your target audience will be?

social sciences

Description

Create a campaign, or a  “marketing blitz” or a public service announcement or brochure ..… be thoughtful, organized and creative with the spacing, font size, info you choose to include. Think of who your target audience will be? Middle school? High school? Adults? Parents? Parents-to-be? Government (policy makers for money or education rules)? Whoever your intended audience is, gear your campaign to that audience. Stick to that single focus. 


 Purpose / Goal: create a campaign to education and motivate your target audience about the importance of attachment for young children, with the “gold standard” being that infant receives that emotional attunement for building a secure attachment style by being with mom or dad (not daycare, nanny, home daycare) for the first 18 months of life, minimum.               How do we convince parents to invest in their offspring rather than their career for the first 18 months of the child’s life? 


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