The format of your analysis will be a Comprehensive Business Plan in sections based on the data you collect from your research written in APA style (This information is in the attached files). The business plan will be a new business proposal, a new product, service, and/or market for Express Scripts.
The final business plan will be an APA formatted paper of at least 20 pages with a clearly defined introduction, body, and conclusion. There will be both in-text and full references. 2006 forward. There should be a minimum of 10 full references listed that are scholarly and academic in nature. In the appendix will be historical financial data, three years of pro formas, charts, and graphs
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