Select a print, broadcast, or online source of global, national, or local news. Use this publication to select a current (within the past 6 weeks) news story or series of related articles of interest to you. Submit a 1-page summary of your news story, as well as a link to the story. Your summary should use the Academic Paper Guidelines (for this assignment only, you will not need to include a title page). Your summary should include at least three (3) of the marketing concepts learned to date in this course. Be sure to include an accurate, succinct explanation of each marketing concept in general and, more specifically, an analysis of how these marketing concepts apply to the news story. As an alternative, you may use a current event that has recently occurred in your own environments such as your workplace or your home. Your submission should include a thorough explanation of this event, along with the relevant marketing concepts described above.