This project is completed in three stages. The first two assignments (Stages I and II of the project) are worth 100 points each. The final project (Stage III) is worth 280 points. Stage I is due Week 2. Stage II is due Week 5. Stage III, the Final Project, is due Week 7. Theory : There should be theory provided throughout all stages of this business plan to substantiate decisions made. All theory must be cited following APA format guidelines (APA Manual, fifth or sixth edition). Anything copied word for word must be inside quotes and properly cited in text and on the reference list according to APA format guidelines. Any information that is not your own thought (theory) must also be cited. There should be no more than 5% of quoted material (information copied word for word) in any of these three assignments. Introduction : The purpose is to (a) introduce the subject and its importance, and (b) preview the main ideas and the order in which they will be covered. Conclusion : summarizes the main ideas and major support points from the body of your paper. This is not simply rephrasing the introduction or reviewing what was shared in the paper, but also providing a closing paragraph for the reader. All papers must follow the following formatting guidelines.