Base on the case study, a suitable alternative choices for Polaris is diversification strategy. Diversification strategy is a strategy that involves widening the scope of the organization across different products and market sectors. Organization creating a new product to enter into a new market or industry which the organization is not currently in.
Polaris should implement diversification strategy in their multidivisional organization structure. Using diversification strategy requires the firm to change from the functional structure to the multidivisional structure to form an appropriate strategy or structure match. There are three variations in the multidivisional structure which are cooperative form, strategic business unit(SBU) form and competitive form.