Independent Samples T-test on “Aware” (Heard about the Valley Symphony Orchestra through Word of Mouth) with “SpaEng” (native language) as the grouping factor

marketing

Description

For the final project, you will perform various statistical analyses on a dataset created from a survey for the Valley Symphony Orchestra (VSO). The maximum length of your answers is two pages; after your answers, please paste the relevant SPSS output in an appendix by copying and pasting.


1. Independent Samples T-test on “Aware” (Heard about the Valley Symphony Orchestra through Word of Mouth) with “SpaEng” (native language) as the grouping factor (groups are 0=Spanish, 1=English)


a)What are the null and alternative hypotheses specific to this problem? 

b)What is the t-value? 

c) What is the corresponding p-value? 

d)What’s the conclusion in technical terms? “Given that the p-value was greater/less than α (.05), I reject/fail to reject the null hypothesis” e)If there’s a statistical difference, who is more aware and by how much? Look at the means 


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