Techniques of influence are based on the principles of commitment and consistency. Once people make a commitment, they feel obligated to behave consistently with that commitment. If they don’t behave consistently, they feel cognitive dissonance.

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Techniques of influence are based on the principles of commitment and consistency. Once people make a commitment, they feel obligated to behave consistently with that commitment. If they don’t behave consistently, they feel cognitive dissonance. Please respond to all of the following prompts in the class discussion section of your online course: Describe the two types of social influence. Give a personal example of how you have been influenced by each type. Which technique of social influence is most effective when used on you? Explain using an example. Which technique of social influence do you use on others? Explain using an example.


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