Scenario: You have been hired as a marketing brand manager at a large consumer goods corporation (something like Proctor & Gamble). Your boss has asked you to display the data relating to exponential growth/decay of some aspect of your mystery product. You will be “presenting” this data to various levels of the business (advertisers, financial analysts, and higher level business executives). The information that you provide will likely influence future marketing decisions.
Expectations from your Presentation:
à Use any presentation method you wish (Prezi, PowerPoint, Desmos, Word, Poster, YouTube)
à This will be uploaded to Google Classroom, so in reality there is no LIVE presentation
à Colour/graphics will help to keep focus the audience attention on key information
à The advertising employees in the audience will want to see the graphical representation
à The financial analysts will be interested in seeing the equation that describes the graph, with a
few values substituted to illustrate the growth algebraically
à The higher level executives will expect to see future predictions (using the equation)
à The skeptics in the audience, will understand that there are always “real life” constraints on
exponential growth/decay, so be sure to mention these in your presentation
à After your presentation there will be at least one question from the audience, so it’s best to
prepare in advance: think of 2 potential questions that the audience might ask, and prepare
answers to these 2 questions.